Smartwool

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Our Values

We want to affect positive change in the world within which we live, play and do business.

We believe in capitalism with a conscience. We acknowledge an accountability to all humankind, demonstrated through compassion, active kindness and respect.

We accept responsibility for our mistakes; always learning and growing from them. We stand firm in the face of adversity and do what we can to help others turn failures into positive results.

We believe our actions speak louder than words and that both must be consistent and sincere. We remain steadfastly committed to action and for getting things done efficiently without sacrificing quality.

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